Informing the Debate

Multigenerational living: an opportunity for UK house builders?

NF77
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Multigenerational living: an opportunity for UK house builders?

A growing trend towards multigenerational living

This report analyses recent evidence on the scale and character of multigenerational households in the UK, and gives detailed insights from those who have experienced this lifestyle.

It identifies a growing trend towards multigenerational living, and a range of practical benefits that could have wide resonance with the public. This represents an important potential marketing opportunity for house builders, many of whom build homes which, with little or no modification, can provide suitable accommodation for the most common categories of multigenerational households.

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